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• BLACKCARDS BLOG •

The digital loyalty blog

Practical content to help businesses increase repeat visits and operate Wallet passes with confidence.

Digital loyalty guideAbout 11 min read

Digital loyalty cards in Apple Wallet and Google Wallet

Choose a reward model, share an enrollment link, test saving and redeeming a card, and measure a small loyalty pilot before expanding it.

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Loyalty program designAbout 8 minutes

Stamp programs: rewards and repeat visits

A cafe worksheet to set stamp rules, calculate reward costs, train staff, and measure repeat visits with a defined customer group and time window.

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Wallet notificationsAbout 8 minutes

Wallet notifications: copy, audience and timing

Plan useful wallet messages, choose eligible cards, check Apple and Google limits, and separate provider acceptance from customer response.

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